In a recent post on Twitter, popular Nigerian comedian Mark Angel has caused a stir among bloggers, offering a new and potentially lucrative money-making opportunity for content creators this December. In his tweet, Angel encouraged bloggers to tap into the wealth of content available through celebrity social media handles, offering a subtle nod to how influencers and celebrities share updates that bloggers can repurpose for their own content.
“Make una no talk say I no help una oh,” Angel wrote, in what seemed like a playful challenge to Nigerian bloggers looking to grow their platforms. The post quickly garnered attention, with many bloggers discussing how they can leverage this idea to boost their content creation efforts during the festive season.
Leveraging Celebrity Updates for Content Creation
Mark Angel’s tweet highlights a growing trend in Nigeria’s digital space: bloggers turning to social media handles of celebrities and influencers for updates, news, and content ideas. As many celebrities and influencers share their personal lives, opinions, and brand endorsements on platforms like Twitter and Instagram, there is an emerging market for bloggers who are quick to curate, summarize, or offer commentary on these updates.
For bloggers, this represents an efficient way to gather content without having to search for original stories, especially when celebrity culture is at the forefront of Nigerian entertainment media. From fashion trends to holiday plans, collaborations, and social justice campaigns, celebrities are often seen as the gateway to viral content.
The Potential for Bloggers to Earn
This December, as traffic to blogs and social media ramps up with holiday festivities, Mark Angel’s post is seen by many as a timely push for bloggers to explore new ways of monetizing their platforms. Whether through sponsored posts, affiliate marketing, or generating ad revenue through higher traffic, the opportunities are vast.
Industry experts suggest that tapping into the right content at the right time can significantly increase a blog’s audience engagement, especially if it is related to trending topics. In a season when Nigerians are glued to their phones, blogs that highlight celebrity news or commentary could drive more readers, which could translate into more revenue opportunities for bloggers.
A New Form of Content Creation
This idea also introduces a new form of content creation in Nigeria’s growing digital media landscape. Bloggers who may not have the resources for extensive investigative reporting or in-depth stories can still create relevant, timely content that appeals to a broad audience. With celebrities constantly updating their social media accounts, the potential to create viral content is just a click away.
Blogger Reactions: A Mixed Bag
While some bloggers have welcomed the idea, others have raised concerns about originality and ethical practices in content creation. Some argue that simply repurposing social media posts from celebrities may not be enough to maintain a unique voice or brand identity in an oversaturated online space.
On the other hand, some bloggers have already started testing this strategy, finding that timely coverage of celebrity news, along with the right SEO tactics, can quickly boost page views and social media engagement.
The December Rush
As December approaches, a month typically filled with increased online traffic, bloggers are expected to be more strategic about the type of content they produce. From holiday events to year-end reviews and celebrity parties, there’s a wealth of material ripe for exploration. With the festive season, consumer spending is up, making it a prime time for advertisers to target readers.
For now, Mark Angel’s suggestion remains a talking point, sparking debates about the future of content creation in Nigeria, and whether celebrity-centric news is the key to unlocking the December money-making potential for bloggers.
Final Thought
As bloggers look for innovative ways to maximize their earnings this holiday season, it seems that Mark Angel’s playful challenge has opened up a new avenue. Whether it becomes a trend or fades out, one thing is certain: Nigerian bloggers are always on the lookout for the next big opportunity, and this December could prove to be a season of creative collaborations and content-driven success.
